Our Story
Born here.
Raised looking at the summit.
1818 Experiences was born from a simple conviction: Madeira has some of the world's most beautiful sunrises and sunsets — and very few people ever truly see them.
Who we are
We are a tourism entertainment company based in Madeira, specialised in guided tours to Pico do Areeiro — the island's third highest peak, at 1,818 metres altitude.
Our mission is simple: to take people through a moment they will never forget. We are not a tourist bus with 50 passengers. We are a small group, an intimate experience, a guide who knows every rock on that summit.
We operate with an electric vehicle — because we love this island and want to preserve it for the next generations.
Our values
Sustainability
100% electric operations and small groups to minimise environmental impact.
Authenticity
We are Madeirans. We know the island, its history and its secrets.
Excellence
Maximum 8 guests per tour. Your experience is our absolute priority.